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Business policy : managing strategic processes

Author: Joseph L Bower
Publisher: Chicago : Irwin, ©1995.
Edition/Format:   Book : English : 8th edView all editions and formats
Database:WorldCat
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Genre/Form: Case studies
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Joseph L Bower
ISBN: 0256115915 9780256115918 0256086028 9780256086027
OCLC Number: 31900729
Description: xviii, 885 pages : illustrations, maps ; 25 cm
Contents: The general management perspective and business policy --
What is strategy? --
Industry and competitive analysis --
Personal values and corporate strategy --
Relating strategy to social responsibilities --
Building organizational capabilities --
Transforming an organization --
Building relationships --
Building a general management career.
Responsibility: Joseph L. Bower [and others].
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