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Business research methods

Author: William G Zikmund
Publisher: Mason (OH) : Thomson/South-Western, cop. 2003.
Edition/Format:   Print book : English : 7th edView all editions and formats
Summary:

Providing comprehensive coverage of business research, this text's student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: William G Zikmund
ISBN: 0030350840 9780030350849
OCLC Number: 440827741
Description: XIX, 748 str. : ilustr. ; 26 cm.
Responsibility: William G. Zikmund.

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