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Business stripped bare

Author: Richard Branson; Adrian Mulraney
Publisher: Tullamarine, Vic. : Bolinda Audio, 2009.
Edition/Format:   Audiobook on CD : CD audio : MP3 : English : MP3 edView all editions and formats
Database:WorldCat
Summary:
In his trademark charismatic and honest style, Richard Branson shares the inside track on some of his greatest achievements over 40 years in business as well as the lessons he has learned from his setbacks. In Business Stripped Bare he discusses why he took on one of the world's biggest superbrands, how he built Virgin Mobile USA into the fastest growing company in history to reach a billion dollars in revenue,  Read more...
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Details

Named Person: Richard Branson; Richard Branson
Material Type: Audio book, etc.
Document Type: Sound Recording
All Authors / Contributors: Richard Branson; Adrian Mulraney
ISBN: 9781742144894 1742144896
OCLC Number: 428241121
Notes: Complete & unabridged.
Bolinda Audio: BAB 090810.
MP3 CD.
Performer(s): Read by Adrian Mulraney.
Description: 1 sound discs (MP3 CD) (11 hrs., 45 min.) : digital, stereo ; 4 3/4 in.
Details: MP3 cds can only be played on MP3 compatible sound systems.
Responsibility: Richard Branson ; read by Adrian Mulraney.

Abstract:

In his trademark charismatic and honest style, Richard Branson shares the inside track on some of his greatest achievements over 40 years in business as well as the lessons he has learned from his setbacks. In Business Stripped Bare he discusses why he took on one of the world's biggest superbrands, how he built Virgin Mobile USA into the fastest growing company in history to reach a billion dollars in revenue, faster than Microsoft, Google or Amazon.com, and how he is the only person in the world to have built seven billion-dollar companies from scratch in seven completely different sectors. Richard tells the story behind the launch of Virgin America, his new airline in the USA, how Virgin Galactic is set to initiate a new era of space tourism from a spaceport deep in the Mojave desert, and what he has learned about business from a diverse group of leaders, including Nelson Mandela, Jack Welch, Herb Kelleher, Steve Jobs and the founders of Google. He also shares his thoughts on the changing face of the global economy and how businesses worldwide need to work together to tackle environmental challenges and invest in the future of our world. Combining invaluable advice with remarkable and candid inside stories, Business Stripped Bare is a dynamic, inspirational and truly original guide to success in business and in life. Whether you are an executive, an entrepreneur or just starting out in the business world, Richard strips down business to show how you can succeed and make a difference.

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Linked Data


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