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Buyways : billboards, automobiles, and the American landscape

Auteur : Catherine Gudis
Éditeur: New York : Routledge, 2004.
Collection: Cultural spaces series.
Édition/format:   Livre électronique : Document : AnglaisVoir toutes les éditions et tous les formats
Résumé:

Shows how the placeless markets that billboards created presage the pop-ups in the ultimate placeless space, the Internet. Richly illustrated with more than 60 illustrations--including an 8-page  Lire la suite...

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Détails

Genre/forme: Electronic books
History
Format – détails additionnels: Print version:
Gudis, Catherine.
Buyways.
New York : Routledge, 2004
(DLC) 2003017457
(OCoLC)52819591
Type d’ouvrage: Document, Ressource Internet
Type de document: Ressource Internet, Fichier d'ordinateur
Tous les auteurs / collaborateurs: Catherine Gudis
ISBN: 0203494636 9780203494639 9780415934541 0415934540 9780415934558 0415934559
Numéro OCLC: 62245700
Description: 1 online resource (viii, 333 pages) : illustrations (some color).
Contenu: Before the car --
Producing a landscape of signs --
A nation on wheels --
The culture of mobility --
Producing mobile audiences and corridors of consumption --
The aesthetics of speed and the powers of "picturization" --
Modern art and advertising --
Distributing traffic and trade: decentralization and the birth of the strip --
Visualizing distribution --
The consolidation and growth of national advertising --
Traffic and trade: "buying power in motion" --
An architecture of mobility --
The strip --
"The billboard war": scenic sisters and the business of highway beautification --
"The billboard war" --
When separate spheres collide --
The pastoral view --
"Billboard barons" --
Zoning and the road to federal legislation --
Losers and winners --
Conclusion: the road ahead.
Titre de collection: Cultural spaces series.
Responsabilité: Catherine Gudis.
Plus d’informations:

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Synopsis de l’éditeur

"'I found the book very interesting and was impressed by both the clarity and confidence of the writing, and by the conceptualization of the project.' - Stuart Ewen"

 
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