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| Additional Physical Format: | Online version: Benoit, William L. Campaign '96. Westport, Conn. : Praeger, 1998 (OCoLC)604458012 Online version: Benoit, William L. Campaign '96. Westport, Conn. : Praeger, 1998 (OCoLC)607140338 |
|---|---|
| Document Type: | Book |
| All Authors / Contributors: |
William L Benoit; Joseph R Blaney; P M Pier |
| ISBN: | 0275963616 9780275963613 |
| OCLC Number: | 38885213 |
| Description: | xviii, 264 p. ; 24 cm. |
| Contents: | Series Foreword / Robert E. Denton, Jr. -- Overview: A Functional Theory of Political Campaign Discourse -- Method: Acclaiming, Attacking, and Defending -- Procedures: How We Analyzed Campaign '96 Messages -- Republican Primaries: Who Shall Lead Us? -- Debates: A Free-for-All -- Television Advertisements: I'm More Conservative Than You -- Talk Radio: What Are the Candidates Saying about Each Other? -- Nominating Conventions: Anointing the Chosen -- Keynote Speeches: It's Great to Be a Republican/Democrat! -- Acceptance Addresses: I Will Lead Us to Victory -- Stand by Your Man: Elizabeth Dole's and Hillary Rodham Clinton's Convention Speeches -- General Election Campaign: The Final Showdown -- Television Advertisements: Dole/Gingrich versus the Liberal -- Radio Addresses: Hear Ye, Hear Ye -- Debates: Direct Confrontation -- Free Television Remarks: Their Unfiltered Utterances -- Outcomes: Who Won (and by How Much)? -- Implications: What Have We Learned?. |
| Series Title: | Praeger series in political communication. |
| Responsibility: | William L. Benoit, Joseph R. Blaney, and P.M. Pier. |
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