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Catering to every whim : a complete guide to catering sales, administration, and operations

Author: G Eugene Wigger
Publisher: Englewood Cliffs, N.J. : Prentice Hall, ©1991.
Edition/Format:   Print book : English
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Document Type: Book
All Authors / Contributors: G Eugene Wigger
ISBN: 0131205021 9780131205024
OCLC Number: 20262089
Notes: Includes index.
Description: viii, 274 pages, [24] pages of plates : illustrations (some color) ; 25 cm
Contents: 1. The Professional Catering Executive --
2. The Challenges of Being a Professional --
3. Administration --
4. Sales --
5. Operations --
6. Catering Market Plan --
7. Convention Food and Beverage Functions --
8. Kosher Catering --
9. Wedding Planning with Aplomb --
10. Beverage Sales --
11. Thinking Success to Gain Success.
Responsibility: G. Eugene Wigger.

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