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Clou : strategisches Ideenmanagement in Marketing, Werbung, Medien & Design: wie innovative Ideenschmieden die Alchemie der Kreativität nutzen

Author: Mario Pricken
Publisher: Mainz : Schmidt, 2009.
Edition/Format:   Print book : German : 1. AuflView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Mario Pricken
ISBN: 9783874397889 3874397882
OCLC Number: 466119867
Notes: Literaturverz. S. 309 - 311.
Description: 311 Seiten : zahlreiche Illustrationen ; 27 cm
Responsibility: Mario Pricken.
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