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Communication for rural innovation : rethinking agricultural extension

Author: Cees Leeuwis; A W van den Ban; Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands); Wiley InterScience (Online service)
Publisher: Oxford : Blackwell Science ; Ames, Iowa : Iowa State Press, for CTA, 2004.
Edition/Format:   eBook : Document : English : 3rd edView all editions and formats
Database:WorldCat
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1 Copy donated by Bookmark, 2013.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Leeuwis, Cees.
Communication for rural innovation.
Oxford : Blackwell Science ; Ames, Iowa : Iowa State Press, for CTA, 2004
(DLC) 2003058372
(OCoLC)53090982
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Cees Leeuwis; A W van den Ban; Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands); Wiley InterScience (Online service)
ISBN: 9780470995235 0470995238 9781405176477 1405176474 9780632052493 063205249X
OCLC Number: 184983505
Description: 1 online resource (xi, 412 pages) : illustrations
Contents: Rethinking extension --
From extension to communication for innovation --
The ethics and politics of communication for innovation --
The role of communicative intervention in policy planning, instrumental and interactive approaches --
The relations between human practice, knowledge and communication --
Understanding human practices, the example of farming --
Knowledge and perception --
Communication and the construction of meaning --
Innovation as a process of network building social learning and negotiation --
Changing perspectives on innovation --
Social and individual learning --
Negotiation within interactive processes --
The role of outsiders and different intervention approaches --
Media, methods and process management --
The potential of basic communication forms and media --
Communication for innovation methods --
The management of interactive innovation processes --
Planning of individual activities --
Organisational and interorganisational issues --
Organisational management, learning and research --
Agricultural knowledge and information systems --
Privatisation and the emergence of knowledge markets --
Co-operation across scientific disciplines and epistemic communities.
Responsibility: Cees Leeuwis, with Anne van den Ban.

Abstract:

Previous edition entitled 'Agricultural Extension' has sold nearly 5000 copies Covers the provision of education for agricultural improvement Completely rewritten and updated; supported by the CTA  Read more...

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-This book expands and updates the knowledge base about agricultural extension and communication for innovation. Content is logical, theoretically supported, and highly cross-referenced. It includes Read more...

 
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