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Communiquer pour gagner : les 5 etapes de la communication publicitaire : de l'image de marque a la reussite

Author: Rémi-Pierre Heude
Publisher: Paris : Eyrolles, 1987.
Edition/Format:   Print book : FrenchView all editions and formats
Database:WorldCat
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Genre/Form: [manuel]
Guides, manuels, etc
Document Type: Book
All Authors / Contributors: Rémi-Pierre Heude
OCLC Number: 300041134
Description: xviii, 173, [1] p. : ill.
Responsibility: Remi-Pierre Heude.
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Primary Entity

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   schema:about <http://experiment.worldcat.org/entity/work/data/15444951#Topic/communication_publicite_commerce> ; # communication--publicité (commerce)
   schema:about <http://experiment.worldcat.org/entity/work/data/15444951#Thing/communication> ; # Communication
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   schema:about <http://experiment.worldcat.org/entity/work/data/15444951#Topic/publicite> ; # Publicité
   schema:about <http://dewey.info/class/659/a9a/> ;
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