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Computergestütztes Marketing

Author: W Gaul; Martin Both
Publisher: Berlin ; New York : Springer-Verlag, ©1990.
Edition/Format:   Print book : GermanView all editions and formats
Summary:

Based on lecture courses held at the Universit'at Karlsruhe.

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: W Gaul; Martin Both
ISBN: 3540523448 9783540523444 0387523448 9780387523446 0387523103 9780387523101 3540523103 9783540523109
OCLC Number: 22382337
Notes: Based on lecture courses held at the Universität Karlsruhe.
Description: xvi, 392 pages : 147 illustrations ; 25 cm
Responsibility: Wolfgang Gaul, Martin Both.

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