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Concepts in strategic management and business policy : toward global sustainability

Author: Thomas L Wheelen; J David Hunger
Publisher: Upper Saddle, N.J. : Pearson Prentice Hall, ©2012.
Edition/Format:   Print book : English : 13th edView all editions and formats
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Genre/Form: Case studies
Document Type: Book
All Authors / Contributors: Thomas L Wheelen; J David Hunger
ISBN: 9780132153355 0132153351 9780132570213 0132570211
OCLC Number: 712644530
Description: xxiv, 391 pages : color illustrations ; 26 cm
Contents: Introduction to strategic management and business policy --
Basic concepts in strategic management --
Corporate governance --
Ethics and social responsibility --
Scanning the environment --
Environmental scanning and industry analysis --
Internal scanning and organizational analysis --
Strategy formulation --
Situation analysis and business strategy --
Corporate strategy --
Functional strategy and strategic choice --
Strategy implementation --
Organizing for action --
Staffing and directing --
Evaluation and control --
Introduction to case analysis --
Suggestions for case analysis --
Web chapters: other strategic issues --
Web chapter A Managing technology and innovation --
Web chapter B Entrepreneurial ventures and small businesses --
Web chapter C Not-for-profit organizations.
Responsibility: Thomas L. Wheelen, J. David Hunger.

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