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The conscription of fashion : utility cloth, clothing, and footwear, 1941-1952

Author: Christopher Sladen
Publisher: Aldershot, England : Scolar Press ; Brookfield, Vt., USA : Ashgate Pub. Co., ©1995.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"The innovative Utility cloth, clothing and footwear schemes were introduced between 1941 and 1943 as part of the Government's home front policy during the Second World War. The schemes aimed to make the best use of scarce materials, to free labour for the armed forces and munitions work and ensure a continuous supply of civilian clothes and shoes in the categories, sizes and qualities which people wanted. This  Read more...
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Genre/Form: History
Additional Physical Format: Online version:
Sladen, Christopher, 1933-
Conscription of fashion.
Aldershot, England : Scolar Press ; Brookfield, Vt., USA : Ashgate Pub. Co., ©1995
(OCoLC)622154462
Document Type: Book
All Authors / Contributors: Christopher Sladen
ISBN: 1859280072 9781859280072
OCLC Number: 30700625
Description: x, 134 pages : illustrations ; 24 cm
Contents: Introduction: Utility in Context --
1. Clothes, Coupons and Concentration: Civilian Clothing Policy in General --
2. 'Standard', 'Essential', 'Utility': Origins and Development of Utility Cloth and Clothing --
3. 'They're beauties...They're Utilities': Press and Public Reaction to Utility Clothes --
4. 'The bugbear of every mother': Utility Boots and Shoes --
5. Post-War and New Look --
6. Conclusions.
Responsibility: Christopher Sladen.

Abstract:

A history of civilian clothing, with special attention to utility clothing - its origins and how it became "fashion".  Read more...

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