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Consumer behavior II : the meaning of consumption

Author: Margaret K Hogg
Publisher: London ; Thousand Oaks, Calif. : SAGE, 2006.
Series: Sage library in business and management.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:
Contains classic and contemporary writings including some of the most provocative and influential contributions to the field from across the social sciences, thus representing the increasing interdisciplinary richness of research in consumer behavior.
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Additional Physical Format: Print version:
Consumer behavior II.
London ; Thousand Oaks, Calif. : SAGE, 2006
(DLC) 2006618465
(OCoLC)63143905
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Margaret K Hogg
ISBN: 9781446261118 1446261115
OCLC Number: 752875706
Notes: Volume numbering continues from Consumer behavior I.
Reproduction Notes: Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2011. MiAaHDL
Description: 1 online resource (3 volumes) : illustrations.
Details: Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Contents: v. 4. Advertising and consumption --
v. 5. Possessions, brands and the self --
v. 6. (Sub)cultures of consumption.
Series Title: Sage library in business and management.
Other Titles: Consumer behavior two
Responsibility: edited by Margaret K. Hogg.

Abstract:

Contains classic and contemporary writings including some of the most provocative and influential contributions to the field from across the social sciences over the past thirty years, thus  Read more...

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