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Consumer rites : the buying and selling of American holidays

Author: Leigh Eric Schmidt
Publisher: Princeton, NJ : Princeton Univ. Press, 1997.
Edition/Format:   Print book : English : 2. print., and 1. pbk. printView all editions and formats
Database:WorldCat
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Offers a reassessment of the 'consumer rites' that social critics have decried. This book discusses how holiday celebrations were almost banished by Puritans and religious reformers but went on to be  Read more...

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Document Type: Book
All Authors / Contributors: Leigh Eric Schmidt
ISBN: 0691017212 9780691017211 0691029806 9780691029801
OCLC Number: 256735309
Credits: Second printing, and first paperback printing, 1997.
Description: XVI, 363 S & ill.
Contents: List of IllustrationsIntroduction3Ch. 1Time Is Money17Church Festivals and Commercial Fairs: The Peddling of Festivity19"Enterprise Holds Carnival, While Poetry Keeps Lent": From Sabbatarian Discipline to Romantic Longing23A Commercial Revolution: National Holidays and the Consumer Culture32Ch. 2St. Valentine's Day Greeting38St. Valentine's Pilgrimage from Christian Martyr to Patron of Love40The Handmade and the Ready-Made: Of Puzzle Purses, Chapbooks, and the Valentine Vogue47Remaking the Holiday's Rituals: The Marketing of Valentines, 1840-186063Mock Valentines: A Private Charivari77"A Meaner Sort of Merchandize" or "A Pleasure without Alloy"? The New Fashion Contested and Celebrated85Expanding Holiday Trade: From Confectioners' Hearts to Hallmark Cards94Ch. 3Christmas Bazaar105The Rites of the New Year: Revels, Gifts, Resolutions, and Watch Nights108The Birth of the Christmas Market, 1820-1900122Shopping towards Bethlehem: Women and the Victorian Christmas148Christmas Cathedrals: Wanamaker's and the Consecration of the Marketplace159Magi, Miracles, and Macy's: Enchantment and Disenchantment in the Modern Celebration169Putting Christ in Christmas and Keeping Him There: The Piety of Protest175Ch. 4Easter Parade192"In the Beauty of the Lilies": The Art of Church Decoration and the Art of Window Display194Piety, Fashion, and a Spring Promenade210"A Bewildering Array of Plastic Forms": Easter Knickknacks and Novelties219Raining on the Easter Parade: Protest, Subversion, and Disquiet234Ch. 5Mother's Day Bouquet244Anna Jarvis and the Churches: Sources of a New Celebration246Commercial Floriculture and the Moral Economy of Flowers: The Marketing of Mother's Day256Pirates, Profiteers and Trespassers: Negotiating the Bounds of Church, Home, and Marketplace267The Invention of Father's Day: The Humbug of Modern Ritual275Epilogue: April Fools? Trade, Trickery, and Modern Celebration293Acknowledgments305Notes311Index359
Responsibility: Leigh Eric Schmidt.
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Honorable Mention for the 1996 Ray and Pat Browne Award for Best Book in Popular Culture "Conceptually sophisticated, wide ranging; [Schmidt] treats Valentine's Day, Easter, and Mother's Day as well Read more...

 
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