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Contagious : why things catch on

Autore: Jonah Berger
Editore: New York, New York : Simon & Schuster, [2013]
Edizione/Formato:   Libro a stampa : English : First Simon & Schuster hardcover edVedi tutte le edizioni e i formati
Banca dati:WorldCat
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Tipo documento {1} {2}
Tutti gli autori / Collaboratori: Jonah Berger
{0} 9781451686579 1451686579
Numero OCLC: 863199363
Descrizione: viii, 244 pages : illustrations ; 22 cm.
Contenuti: Why things catch on --
Social currency --
Triggers --
Emotion --
Public --
Practical value --
Stories.
Responsabilità: Jonah Berger.

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