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Contemporary business communication

Autore: Louis E Boone; David L Kurtz; Judy Rachel Block
Editore: Upper Saddle River, N.J. : Prentice Hall, ©1997.
Edizione/Formato:   book_printbook : English : 2nd edVedi tutte le edizioni e i formati
Banca dati:WorldCat
Sommario:
Seeks to help students to develope effective oral, written and employment communication skills. Brings a business focus to business communication by using examples and applications from actual companies.
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Genere/forma: Case studies
Tipo documento: Book
Tutti gli autori / Collaboratori: Louis E Boone; David L Kurtz; Judy Rachel Block
ISBN: 0135312450 9780135312452 0137195273 9780137195275
Numero OCLC: 35360761
Descrizione: xxvi, 645 pages : illustrations (some color) ; 26 cm
Contenuti: 1. Communicating in an Organization --
2. Mastering Communication Technology --
3. Communication Challenges in a Diverse World --
4. Planning Business Documents --
5. Organizing, Composing, and Designing Business Documents --
6. Revising and Editing Business Documents --
7. Writing Direct Requests --
8. Writing Good-News, Goodwill, and Informative Messages --
9. Writing Bad-News and Negative Messages --
10. Writing Persuasive Messages --
11. Planning and Researching Business Reports and Proposals --
12. Using Visual Aids in Business Reports and Proposals --
13. Organizing and Writing Short and Long Reports --
14. Organizing and Writing Short and Long Proposals --
15. Delivering Speeches and Oral Presentations --
16. Oral Communication in Groups --
17. Targeting Your Career: Writing Resumes and Cover Letters --
18. Effective Employment Interviewing --
App. I. Preparing Business Documents --
App. II. Basics of Grammar and Usage --
App. III. Internet Research.
Responsabilità: Louis E. Boone, David L. Kurtz, Judy R. Block.

Abstract:

Suitable for courses in Business Commmunication and Business Writing, this book uses business documents and applications from real companies to provide students with various perspectives and practice  Per saperne di più…

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