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Contemporary marketing

Author: Louis E Boone; David L Kurtz
Publisher: Fort Worth, TX : Dryden Press, ©1992.
Edition/Format:   Book : English : 7th edView all editions and formats
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Louis E Boone; David L Kurtz
ISBN: 0030540186 9780030540189
OCLC Number: 23356194
Description: xxvii, 683, [49] p. : col. ill. ; 29 cm.
Responsibility: Louis E. Boone, David L. Kurtz.

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