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Content analysis : an introduction to its methodology

Author: Klaus Krippendorff
Publisher: Los Angeles : SAGE, [2019]
Edition/Format:   Print book : English : Fourth editionView all editions and formats
Summary:
Since the first edition published in 1980, Content Analysis has helped shape and define the field. In the highly anticipated Fourth Edition, award-winning scholar and author Klaus Krippendorff introduces readers to the most current method of analyzing the textual fabric of contemporary society. Students and scholars will learn to treat data not as physical events but as communications that are created and  Read more...
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Document Type: Book
All Authors / Contributors: Klaus Krippendorff
ISBN: 9781506395661 150639566X
OCLC Number: 1019840156
Description: xiv, 451 pages : illustrations ; 26 cm
Contents: Preface to the Fourth EditionIntroductionPART I. CONCEPTUALIZING CONTENT ANALYSISChapter 1. History 1.1 Some Precursors 1.2 Quantitative Newspaper Analysis 1.3 Early Content Analysis 1.4 Propaganda Analysis 1.5 Content Analysis Generalized 1.6 Computer Text Analysis 1.7 Qualitative ApproachesChapter 2. Conceptual Foundation 2.1 Definition 2.2 Epistemological Elaborations 2.3 Examples 2.4 Framework 2.5 Contrasts and ComparisonsChapter 3. Uses and Inferences 3.1 Traditional Overviews 3.2 Extrapolations 3.3 Standards 3.4 Indices and Symptoms 3.5 Linguistic Re-Presentations 3.6 Conversations 3.7 Institutional Processes 3.8 Areas of Likely SuccessPART II. COMPONENTS OF CONTENT ANALYSISChapter 4. The Logic of Content Analysis Designs 4.1 Content Analysis Designs 4.2 Designs Preparatory to Content Analysis 4.3 Designs Going Beyond Content AnalysisChapter 5. Unitizing 5.1 Units 5.2 Types of Units 5.3 Ways of Defining Units 5.4 Productivity, Efficiency, and ReliabilityChapter 6. Sampling 6.1 Sampling in Theory 6.2 Sampling Techniques Applicable to Texts 6.3 Sample SizeChapter 7. Recording/Coding 7.1 The Function of Coding and Recording 7.2 Coder Qualifications 7.3 Coder Training 7.4 Crowdcoding 7.5 Approaches to Defining the Semantics of Data 7.6 RecordsChapter 8. Data Languages 8.1 The Place of Data Languages in Analytical Efforts 8.2 Definitions 8.3 Variables 8.4 Nominal Variables 8.5 Ordered Variable 8.6 Metrics 8.7 Mathematical OperationsChapter 9. Analytical Constructs 9.1 The Role of Analytical Constructs 9.2 Sources of Certainty 9.3 Types of Constructs 9.4 Sources of UncertaintyPART III. ANALYTICAL PATHS AND EVALUATIVE TECHNIQUESChapter 10. Analytical/Representational Techniques 10.1 Counts 10.2 Cross-Tabulations, Associations, and Correlations 10.3 Multivariate Techniques 10.4 Factor Analysis and Multidimensional Scaling 10.5 Images, Portrayals, Semantic Nodes, and Profiles 10.6 Contingencies and Contingency Analysis 10.7 ClusteringChapter 11. Computer Aids 11.1 What Computers Do 11.2 How Computers Can Aid Content Analyses 11.3 Text Analyses 11.4 Computational Content Analyses 11.5 Qualitative Data Analysis Support 11.6 FrontiersChapter 12. Reliability 12.1 Why Reliability? 12.2 Reliability Designs 12.3 Agreement on Coding Predefined Units 12.4 Accuracy, Surrogacy, and the Decisiveness of Majorities 12.5 The Reliability of Text Mining and Information Retrieval 12.6 Agreement on Unitizing and Coding Finite Continua 12.7 Agreement on Multi-Valued Coding 12.8 Statistical Properties of aChapter 13. Validity 13.1 Validity Defined 13.2 A Typology for Validating EvidenceChapter 14. A Practical Guide 14.1 Designing an Analysis 14.2 Writing a Research Proposal 14.3 Applying the Research Design 14.4 Narrating the ResultsGlossaryReferencesIndexAbout the Author
Responsibility: Klaus Krippendorff.

Abstract:

The fourth edition of Content Analysis introduces students and scholars to a method of analysing the textual fabric of contemporary society, exploring the conceptual aspects, key components and  Read more...

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