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Corporate entrepreneurship : how to create a thriving entrepreneurial spirit throughout your company

Author: Robert D Hisrich; Claudine Kearney
Publisher: New York : McGraw-Hill, ©2012.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

A practical approach to one of the hottest trends in business today--creating entrepreneurial ventures within large companies to combat increased competition online and abroad

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Document Type: Book
All Authors / Contributors: Robert D Hisrich; Claudine Kearney
ISBN: 9780071763165 0071763163
OCLC Number: 715287876
Description: xi, 337 pages : illustrations ; 24 cm
Contents: Entrepreneurship and corporate entrepreneurship --
Behavioral aspects of corporate entrepreneurship --
Understanding and managing the entrepreneurial process --
Identifying, evaluating and selecting the opportunity --
Locating the venture in the organization --
Organizing the venture --
Controlling the venture --
The internal politics of venturing --
Developing the business plan --
Selecting, evaluating and compensating corporate entrepreneurs --
Funding the venture --
Implementing corporate venturing in your organization.
Responsibility: Robert D. Hisrich and Claudine Kearney.

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