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Countertrade, eine alternative Marketing-Strategie

Author: Berndt R Samsinger
Publisher: Bern : P. Haupt, ©1986.
Series: Schriftenreihe des Instituts für Betriebswirtschaftliche Forschung an der Universität Zürich, Bd. 54.
Edition/Format:   Print book : GermanView all editions and formats
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Document Type: Book
All Authors / Contributors: Berndt R Samsinger
ISBN: 3258035970 9783258035970
OCLC Number: 15590343
Notes: Originally presented as the author's thesis (doctoral)--Universität Zürich, 1986.
Description: xiii, 285 pages : illustrations ; 22 cm.
Series Title: Schriftenreihe des Instituts für Betriebswirtschaftliche Forschung an der Universität Zürich, Bd. 54.
Responsibility: Berndt R. Samsinger.

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