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Crash course : the American automobile industry's road from glory to disaster

Author: Paul Ingrassia; Patrick G Lawlor
Publisher: [Old Saybrook] : Tantor Media, 2010.
Edition/Format:   eAudiobook : MP3 : EnglishView all editions and formats
Summary:
This is the saga of the American automobile industry's rise and demise, a story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies--once proud symbols of prosperity--through bankruptcy. Pulitzer winner Paul Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were  Read more...
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Genre/Form: Audiobooks
History
Additional Physical Format: (OCoLC)496830007
Material Type: Audio book, etc., Sound recording, Internet resource
Document Type: Internet Resource, Computer File, Sound Recording
All Authors / Contributors: Paul Ingrassia; Patrick G Lawlor
ISBN: 9781400195107 1400195101
OCLC Number: 621039807
Notes: Downloadable audio file.
Title from: Title details screen.
Unabridged.
Duration: 12:18:51.
Details: Requires OverDrive Media Console (WMA file size: 177009 KB; MP3 file size: 346883 KB).; Mode of access: World Wide Web.
Responsibility: Paul Ingrassia.

Abstract:

This is the saga of the American automobile industry's rise and demise, a story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies--once proud symbols of prosperity--through bankruptcy. Pulitzer winner Paul Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? He also describes dysfunctional corporate cultures and Detroit's perverse system of "inverse layoffs." Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate. Informed by Ingrassia's 25 years of covering the auto industry for The Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, this is a uniquely American and deeply instructive story.

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Linked Data


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