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Genre/Form: Case studies
Document Type: Book
All Authors / Contributors: Michel Syrett; Jean Lammiman
ISBN: 1841123188 9781841123189
OCLC Number: 49571865
Notes: The ExpressExec series is organized into ten core subject areas: Innovation -- Enterprise -- Strategy -- Marketing -- Finance -- Operations and technology -- Organizations -- Leading -- People -- Life and work.
Description: v, 112 pages ; 18 cm.
Contents: Introduction to ExpressExec --
Introduction to Creativity --
What is Creativity? --
The Evolution of Creativity as a Business Concept --
The E-Dimension of Creativity --
The Global Dimension --
Creativity: The State of the Art --
Creativity in Practice: Four Case Studies --
Key Concepts and Thinkers --
Resources --
Ten Ways to Foster Creativity.
Series Title: ExpressExec, 01.04.
Responsibility: Michel Syrett and Jean Lammiman.

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