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CRM, customer relationship management : la gestion de la relation client

Author: Stanley A Brown
Publisher: Paris : Village Mondial, 2001.
Edition/Format:   Print book : FrenchView all editions and formats
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Document Type: Book
All Authors / Contributors: Stanley A Brown
ISBN: 2842111184 9782842111182
OCLC Number: 46807253
Notes: Trad. de : "Customer relationship management."
Description: 363 p. : ill. ; 24 cm
Other Titles: Customer relationship management.
Gestion de la relation client
Responsibility: Stanley Brown ; trad. de l'américain par Marie-Christine Guyon.
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