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Cross-cultural communication : the essential guide to international business

Author: Gerard Bannon; John Mattock
Publisher: London ; Sterling, VA : Kogan Page, 2003.
Edition/Format:   Print book : English : Rev. 2nd edView all editions and formats
Summary:
"The book is packed with examples, opinions and case studies elicited from business people from around the world. Contents include an examination of: national cultures; tactics and negotiation skills; company cultures; timing; personality types; and communications."--Jacket.
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Genre/Form: Cross-cultural studies
Additional Physical Format: Online version:
Cross-cultural communication.
London ; Sterling, VA : Kogan Page, 2003
(OCoLC)647097871
Document Type: Book
All Authors / Contributors: Gerard Bannon; John Mattock
ISBN: 074943922X 9780749439224
OCLC Number: 51511105
Notes: Previously published as: International management. London : Kogan Page Ltd., 1999.
Description: viii, 176 pages : illustrations ; 24 cm
Contents: 1: Culture 1 --
How to unlock your own knowledge of your partner's culture, and apply it as you prepare to do business --
2: Company 31 --
How to interpret your partner's company style and attitudes, and adjust your expectations to fit --
3: Character 63 --
How to look more deeply into your partner's motivations and aspirations, and lay your plans accordingly --
4: Tactics 83 --
How to shape your style of negotiation to suit local conditions, while meeting your objectives --
5: Timing 97 --
How to establish the right rhythms in the business relationship, measured over hours and over years --
6: Talk 113 --
How to get your messages across both clearly and persuasively --
A glossary of offshore English 135 --
What certain words are likely to mean in 'English' conversation in the world of international business --
Final quiz 149 --
Test your understanding of the international arena using true examples --
Further reading 155.
Other Titles: International management.
Responsibility: Gerard Banon [and others] ; edited by John Mattock.
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Abstract:

Cross Cultural Communication is a practical handbook for those who regularly deal with other cultures in their day-to-day work.  Read more...

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"This book is not to be saved for the plane, read it well beforehand and take time to digest it." JOHN CLARK, GILLETTE INTERNATIONAL "...full of excellent suggestions on how to be more sensitive to Read more...

 
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