passa ai contenuti
Crossing the chasm : marketing and selling high-tech products to mainstream customers Anteprima di questo documento
ChiudiAnteprima di questo documento
Stiamo controllando…

Crossing the chasm : marketing and selling high-tech products to mainstream customers

Autore: Geoffrey A Moore
Editore: New York : HarperBusiness, ©1999.
Edizione/Formato:   book_printbook : English : Rev. edVedi tutte le edizioni e i formati
Banca dati:WorldCat
Voto:

(non ancora votato) 0 con commenti - Diventa il primo.

Soggetti
Altri come questo

 

Trova una copia in biblioteca

&AllPage.SpinnerRetrieving; Stiamo ricercando le biblioteche che possiedono questo documento…

Dettagli

Tipo documento: Book
Tutti gli autori / Collaboratori: Geoffrey A Moore
ISBN: 0066620023 9780066620022 0887307175 9780887307171
Numero OCLC: 40516822
Note: Includes index.
Descrizione: xxi, 227 pages ; 21 cm
Contenuti: Discovering the chasm --
If Bill Gates can be a billionaire --
High-tech marketing illusion --
High-tech marketing enlightenment --
Crossing the chasm --
D-day analogy --
Targt the point of attack --
Assemble the invasion force --
Define the battle --
Launch the invasion --
Getting beyond the chasm.
Responsabilità: Geoffrey A. Moore ; with a foreword by Regis McKenna.
Maggiori informazioni:

Commenti

Commenti degli utenti
Recuperando commenti GoodReads…
Stiamo recuperando commenti DOGObooks

Etichette

Le etichette di tutti gli utenti (1)

Vedi le etichette più popolari come: lista di etichette | nuvola di etichette

Documenti simili

Soggetti correlati:(9)

Liste di utenti con questo documento (6)

Conferma questa richiesta

Potresti aver già richiesto questo documento. Seleziona OK se si vuole procedere comunque con questa richiesta.

Dati collegati


Primary Entity

<http://www.worldcat.org/oclc/40516822> # Crossing the chasm : marketing and selling high-tech products to mainstream customers
    a schema:CreativeWork, schema:Book ;
   library:oclcnum "40516822" ;
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/nyu> ;
   library:placeOfPublication <http://dbpedia.org/resource/New_York_City> ; # New York
   schema:about <http://id.worldcat.org/fast/1145036> ; # Technological innovations--Marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/10759741#Topic/verkooptechnieken> ; # Verkooptechnieken
   schema:about <http://experiment.worldcat.org/entity/work/data/10759741#Topic/hoogwaardige_technologie> ; # Hoogwaardige technologie
   schema:about <http://experiment.worldcat.org/entity/work/data/10759741#Topic/high_technology_industries> ; # High technology industries
   schema:about <http://id.worldcat.org/fast/1112015> ; # Selling--High technology
   schema:about <http://id.worldcat.org/fast/956416> ; # High technology--Marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/10759741#Topic/spitzentechnologie> ; # Spitzentechnologie
   schema:about <http://dewey.info/class/658.8/e21/> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/10759741#Topic/selling_technology> ; # Selling--Technology
   schema:about <http://id.loc.gov/authorities/subjects/sh2008121583> ; # High technology--Marketing
   schema:about <http://id.loc.gov/authorities/subjects/sh85119837> ; # Selling--High technology
   schema:about <http://id.loc.gov/authorities/subjects/sh2009103057> ; # Technological innovations--Marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/10759741#Topic/marketing> ; # Marketing
   schema:bookEdition "Rev. ed." ;
   schema:bookFormat bgn:PrintBook ;
   schema:copyrightYear "1999" ;
   schema:creator <http://viaf.org/viaf/113006687> ; # Geoffrey A. Moore
   schema:datePublished "1999" ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/10759741> ;
   schema:inLanguage "en" ;
   schema:name "Crossing the chasm : marketing and selling high-tech products to mainstream customers"@en ;
   schema:productID "40516822" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/40516822#PublicationEvent/new_york_harperbusiness_1999> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/10759741#Agent/harperbusiness> ; # HarperBusiness
   schema:workExample <http://worldcat.org/isbn/9780066620022> ;
   schema:workExample <http://worldcat.org/isbn/9780887307171> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/40516822> ;
    .


Related Entities

<http://dbpedia.org/resource/New_York_City> # New York
    a schema:Place ;
   schema:name "New York" ;
    .

<http://experiment.worldcat.org/entity/work/data/10759741#Agent/harperbusiness> # HarperBusiness
    a bgn:Agent ;
   schema:name "HarperBusiness" ;
    .

<http://experiment.worldcat.org/entity/work/data/10759741#Topic/high_technology_industries> # High technology industries
    a schema:Intangible ;
   schema:name "High technology industries"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/10759741#Topic/hoogwaardige_technologie> # Hoogwaardige technologie
    a schema:Intangible ;
   schema:name "Hoogwaardige technologie"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/10759741#Topic/selling_technology> # Selling--Technology
    a schema:Intangible ;
   schema:name "Selling--Technology"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/10759741#Topic/spitzentechnologie> # Spitzentechnologie
    a schema:Intangible ;
   schema:name "Spitzentechnologie"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2008121583> # High technology--Marketing
    a schema:Intangible ;
   schema:name "High technology--Marketing"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2009103057> # Technological innovations--Marketing
    a schema:Intangible ;
   schema:name "Technological innovations--Marketing"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh85119837> # Selling--High technology
    a schema:Intangible ;
   schema:name "Selling--High technology"@en ;
    .

<http://id.worldcat.org/fast/1112015> # Selling--High technology
    a schema:Intangible ;
   schema:name "Selling--High technology"@en ;
    .

<http://id.worldcat.org/fast/1145036> # Technological innovations--Marketing
    a schema:Intangible ;
   schema:name "Technological innovations--Marketing"@en ;
    .

<http://id.worldcat.org/fast/956416> # High technology--Marketing
    a schema:Intangible ;
   schema:name "High technology--Marketing"@en ;
    .

<http://viaf.org/viaf/113006687> # Geoffrey A. Moore
    a schema:Person ;
   schema:birthDate "1946" ;
   schema:familyName "Moore" ;
   schema:givenName "Geoffrey A." ;
   schema:name "Geoffrey A. Moore" ;
    .

<http://worldcat.org/isbn/9780066620022>
    a schema:ProductModel ;
   schema:isbn "0066620023" ;
   schema:isbn "9780066620022" ;
    .

<http://worldcat.org/isbn/9780887307171>
    a schema:ProductModel ;
   schema:isbn "0887307175" ;
   schema:isbn "9780887307171" ;
    .

<http://www.worldcat.org/title/-/oclc/40516822>
    a genont:InformationResource, genont:ContentTypeGenericResource ;
   schema:about <http://www.worldcat.org/oclc/40516822> ; # Crossing the chasm : marketing and selling high-tech products to mainstream customers
   schema:dateModified "2017-04-02" ;
   void:inDataset <http://purl.oclc.org/dataset/WorldCat> ;
    .


Content-negotiable representations

Chiudi finestra

Per favore entra in WorldCat 

Non hai un account? Puoi facilmente crearne uno gratuito.