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Crossing the chasm

作者: Geoffrey A Moore; Regis McKenna
出版商: Oxford, Eng. : Capstone Pub., cop. 2000.
版本/格式:   打印圖書 : 英語 : 2nd ed所有版本和格式的總覽
提要:

In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on  再讀一些...

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文件類型 圖書
所有的作者/貢獻者: Geoffrey A Moore; Regis McKenna
ISBN: 1841120634 9781841120638
OCLC系統控制編碼: 450401887
描述: xxi, 211 str. ; 24 cm
責任: by Geoffrey A. Moore, foreword by Regis McKenna.

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