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Crowdsourcing your brand : how to tap customer desire

Author: Barry Libert; Jon Spector
Publisher: [Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Series: FTPress Delivers elements.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Barry Libert; Jon Spector
ISBN: 0137083092 9780137083091 9780137083114 0137083114
OCLC Number: 560650633
Notes: Cover title.
Imprint from cover p. [3].
Excerpted from: We are smarter than me, by Barry Libert and Jon Spector. Cf. resource description page (viewed March 4, 2010).
Description: 1 online resource ([8] pages).
Series Title: FTPress Delivers elements.
Responsibility: Barry Libert, Jon Spector ; foreword by Don Tapscott.

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