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Cruise operations management

Author: Philip Gibson
Publisher: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, ©2006.
Series: Management of hospitality and tourism enterprises series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Cruise Operations Management provides a comprehensive and contextualised overview of hospitality services for the cruise industry. As well as providing a background to the cruise industry, it also looks deeper into the management issues providing a practical guide for both students and professionals alike. A user-friendly and practical guide it discusses issues such as: The history and image of cruising How to  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Gibson, Philip, 1955-
Cruise operations management.
Amsterdam ; Boston : Elsevier Butterworth-Heinemann, ©2006
(DLC) 2005058172
(OCoLC)62762307
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Philip Gibson
ISBN: 9780750678353 0750678356 0080456308 9780080456300
OCLC Number: 474931134
Description: 1 online resource (xiv, 178 pages) : illustrations, maps.
Contents: 1. Contemporary Cruise Operations --
2. Selling Cruises and Cruise Products --
3. Maritime Issues and Legislation --
4. Cruise Geography --
5. Planning the Itinerary --
6. Working on Board --
7. Customer Service --
8. Managing Food and Drink Operations --
9. Managing Facilities --
10. Health, Safety, and Security --
11. Training and Learning on Board --
12. Managing Integrated Operations.
Series Title: Management of hospitality and tourism enterprises series.
Responsibility: Philip Gibson.
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Abstract:

Provides a comprehensive and contextualised overview of hospitality services for the cruise industry. This book discusses issues such as: the history and image of cruising; designing a cruise and  Read more...

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"I really liked this book. This student-centered text really engages the reader through its presentation and discussion of key concepts through examples, questions, stories and real-world case Read more...

 
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