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Customer-effective web sites

Author: Jodie Dalgleish; Safari Tech Books Online.
Publisher: Upper Saddle River, NJ : Prentice Hall, ©2000.
Edition/Format:   Computer file : EnglishView all editions and formats



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Material Type: Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Jodie Dalgleish; Safari Tech Books Online.
OCLC Number: 873788147
Notes: Made available through: Safari Books Online, LLC.
Mode of access: World Wide Web.
Reproduction Notes: Electronic reproduction Available via World Wide Web Boston, MA : Safari.
Description: xx, 274 p. S. ; 24 cm
Contents: 1. Being Customer-Effective. Things Have Changed. Good Versus Customer-Effective Web Sites. Why Is It So Hard to Create Customer-Effective Web Sites Who Is Involved Putting It All Together.2. What Customers Want. Seventeen Customer Directives. Customers and Organizations.3. Customer-Effective Testing. Why Bother Testing Types of Testing. Testing Techniques. Another Contextual Test Methodology Putting It All Together. Ten Success Factors.4. E-Service Requirement Definition. Eleven Best-Practice Fundamentals. Key Decisions You Will Have to Make. The Requirement Definition Process. The Brief.5. E-Service Development and Implementation. Setting Up the Project. Product Specification. The Content Challenge. Process Improvement. Troubleshooting.6. A Customer-Effective Design Approach and Process. A Customer-Effective Design Approach. Eleven Design Tips. A Customer-Effective Design Process.7. Customer-Effective Design Practices. Create Utility. Metaphor. Provide Dialogue. Navigation. Theming-Putting It All Together.8. The Opportunity. The Quick and the Valued. Endeavors. A Closing Word.Netography. Bibliography. Index.
Responsibility: Jodie Dalgleish.


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