详细书目
| 附加的形体格式: | Online version: Redman, Thomas C. Data quality. Boston : Digital Press, c2001 (OCoLC)606549509 Online version: Redman, Thomas C. Data quality. Boston : Digital Press, c2001 (OCoLC)607927022 |
|---|---|
| 材料类型: | 互联网资源 |
| 文件类型: | 书, 互联网资源 |
| 所有的著者/提供者: |
Thomas C Redman |
| ISBN: | 1555582516 9781555582517 |
| OCLC号码: | 45162062 |
| 描述: | xviii, 241 p. : ill. ; 24 cm. |
| 内容: | Pt. A. Who Cares About Data Quality? 1. Yes, Millie, Even CEOs Are Interested in Data Quality. 2. Internet Users Wonder, "Are These Prices Correct?" ... and Dot Coms Better Make Sure They Are. 3. Chief Financial Officers and Managers of Ongoing Operations Need to Know "Where the Money Is" 4. Marketers Need to Know about Their Customers. 5. Chief Information Officers Are Stuck in the Middle. 6. Just in Case You Didn't See Yourself in Chapters 1-5 -- Pt. B. The Business Case for Data Quality. 7. Disasters Played Out in Public. 8. Poor Data Quality Can Be Insidious. 9. Seek Competitive Advantage Through Quality Data -- Pt. C. The Heart of the Matter. 10. A Database Is Like a Lake. 11. Likely Outcomes. 12. The Organic Nature of Data. |
| 责任: | Thomas C. Redman. |
| 更多信息: |
摘要:
"Data Quality: The Field Guide provides the practical guidance needed to start and advance a data quality program. It motivates interest in data quality, describes the most important data quality problems facing the typical organization, and outlines what an organization must do to improve. It consists of 36 short chapters in an easy-to-use field guide format. Each chapter describes a single issue and how to address it."--BOOK JACKET.
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