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The debate over corporate social responsibility

Autor: Steve May; George Cheney; Juliet Roper
Editora: Oxford ; New York : Oxford University Press, 2007.
Edição/Formato   Livro : InglêsVer todas as edições e formatos
Base de Dados:WorldCat
Resumo:
Should business strive to be socially responsible, and if so, how? This book updates and broadens the discussion of these questions by bringing together in one volume a variety of practical and theoretical perspectives on corporate social responsibility.
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Formato Físico Adicional: Online version:
Debate over corporate social responsibility.
Oxford ; New York : Oxford University Press, 2007
(OCoLC)654961725
Tipo de Material: Recurso Internet
Tipo de Documento: Livro, Recurso Internet
Todos os Autores / Contribuintes: Steve May; George Cheney; Juliet Roper
ISBN: 9780195178821 0195178823 9780195178838 0195178831
Número OCLC: 70292018
Descrição: xxii, 490 p. : ill. ; 26 cm.
Conteúdos: Introduction. Why corporate social responsibility: why now? how? / Jill J. McMillan ; A new generation of global corporate social responsibility / Michael Stohl, Cynthia Stohl, Nikki C. Townsley ; Progressing from corporate social responsibility to brand integrity / Malcolm McIntosh --
Cases and contexts. Facing corporate power / Jem Bendell, Mark Bendell ; Corporate citizenship: the dark-side paradoxes of success / Sandra Waddock ; Corporate social responsibility in Scandinavia: a turn towards the business case? / Mette Morsing, Atle Middtun, Karl Palmås ; Corporate social responsibility in Asia: a Confucian context / Glen Whelan ; Corporate social responsibility and public relations: perceptions and practices in Singapore / Krishnamurthy Sriramesh ... [et al.] ; Corporate social responsibility in Mexico: an approximation from the point of view of communication / Mariela Pérez Chavarría --
Legal perspectives. Legal versus ethical arguments: contexts for corporate social responsibility / Matthew W. Seeger, Steven J. Hipfel ; Corporate deception and fraud: the case for an ethical apologia / Keith Michael Hearit ; Regulation: government, business, and the self in the United States / John Llewellyn ; Can corporate personhood be socially responsible? / Dean Ritz --
Economic perspectives. How to read Milton Friedman: corporate social responsibility and today's capitalisms / James Arnt Aune ; Corporate social responsibility as oxymoron: universalization and exploitation at Boeing / Dana L. Cloud ; Toward an accounting for sustainability: a New Zealand view / Stewart Lawrence ; Consumer activism and corporate social responsibility: how strong a connection? / Brenden E. Kendall, Rebecca Gill, George Cheney --
Social perspectives. Corporate governance, corporate social responsibility, and communication / Stanley Deetz ; Corporate and institutional responses to the challenge of HIV/AIDS: the case of South Africa / Grant Samkin, Stewart Lawrence ; Business, society, and impacts on indigenous peoples / Marcus Breen ; Activism, risk, and communicational politics: Nike and the sweatshop problem / Graham Knight --
Environmental perspectives. Corporate environmentalism / Connie Bullis, Fumiko Ie ; Greening of corporations? Eco-talk and the emerging social imaginary of sustainable development / Sharon M. Livesey, Julie Graham. Discourses of sustainability in today's public sphere / Tarla Rai Peterson, Todd Norton ; Green marketing and advertising / Worawan Yim Ongkrutraksa ; Sustainable development discourse and the global economy: promoting responsibility, containing change / Shiv Ganesh ; The behavior of corporate species in ecosystems and their roles in environmental change / Douglas Crawford-Brown --
Commentary on corporate social responsibility: the contributions of communication and other perspectives. Is sustainability sustainable? Corporate social responsibility, sustainable business, and management fashion / Theodore E. Zorn, Eva Collins ; Corporate social responsibility and public policy making / Charles Conrad, JéAnna Abbott ; The case of the Subaltern public: a postcolonial investigation of corporate social responsibility's (o)missions / Debashish Munshi, Priya Kurian ; The discourse of corporate social responsibility: postmodern remarks / Lars Thøger Christensen --
Corporate social responsibility/corporate moral responsibility: is there a difference and the difference it makes / Patricia H. Werhane.
Responsabilidade: [edited by] Steve May, George Cheney, and Juliet Roper.
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Should business strive to be socially responsible, and if so, how? This book updates and broadens the discussion of these questions by bringing together in one volume a variety of practical and  Ler mais...

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