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Design is storytelling

Author: Ellen Lupton
Publisher: New York, NY : Cooper Hewitt, Smithsonian Design Museum, [2017] ℗♭2017.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

"Explores connections between storytelling and design, [examining] the psychology of visual communication from a narrative point of view"--Publisher's description.

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Document Type: Book
All Authors / Contributors: Ellen Lupton
ISBN: 9781942303190 194230319X
OCLC Number: 1023258916
Notes: Includes index.
"This book explores connections between storytelling and design. It examines the psychology of visual communication from a narrative point of view."--Publisher's description.
Description: 159 pages ; 22 cm.
Contents: Overture --
From the director --
Acknowledgments --
Inciting incidents --
Act 1. Action --
Narrative arc --
Hero's journey --
Labyrinth --
Rule of threes --
Scenario planning --
Design fiction --
Act 2. Emotion --
Experience economy --
Emotional journey --
Color and emotion --
Empathy --
Persona --
Product personality --
Act 3. Sensation --
The gaze --
Gestalt grouping --
Just-in-time representation --
Affordances --
Behavioral economics --
Multisensory design --
Aftermath --
Writing tips --
Storytellingchecklist --
Index.
Responsibility: Ellen Lupton.

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