skip to content
The design of business : why design thinking is the next competitive advantage Preview this item
ClosePreview this item
Checking...

The design of business : why design thinking is the next competitive advantage

Author: Roger Martin, (zarządzanie).
Publisher: Boston, MA : Harvard Business Press, cop. 2009.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:

Most companies yearn to come up with a game-changing innovation like Apple's iPod, or create an entirely new category like Facebook. Many make genuine efforts to be innovative - they spend on R&D,  Read more...

Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Document Type: Book
All Authors / Contributors: Roger Martin, (zarządzanie).
ISBN: 9781422177808 1422177807
OCLC Number: 812581777
Description: XIII, 191 s. : il. ; 22 cm.
Contents: 1. The Science and Art of Business 2. Reliability versus Validity 3. The Competitive Advantage of Design Thinking 4. The Design of Procter & Gamble 5. Organizational Implications 6. Implications for Leadership 7. Implications for You
Responsibility: Roger Martin.

Reviews

Editorial reviews

Publisher Synopsis

... among the most fundamental and comprehensive books ever written about the subject of business design and design thinking. -- Business Design Association, November 2nd, 2009 ...for readers Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


<http://www.worldcat.org/oclc/812581777>
library:oclcnum"812581777"
library:placeOfPublication
library:placeOfPublication
owl:sameAs<info:oclcnum/812581777>
rdf:typeschema:Book
schema:about
schema:about
schema:about
schema:about
schema:copyrightYear"op."
schema:creator
schema:datePublished"2009"
schema:exampleOfWork<http://worldcat.org/entity/work/id/866314171>
schema:inLanguage"en"
schema:name"The design of business : why design thinking is the next competitive advantage"
schema:publisher
schema:url
schema:workExample

Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.