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Design research : investigation for successful creative solutions

저자: Neil Leonard; Gavin Ambrose
출판사: Lausanne, Switzerland : AVA Academia, 2012.
시리즈: Basics graphic design, 02.
판/형식:   전자도서 : 문서 : 영어모든 판과 형식 보기
데이터베이스:WorldCat
요약:

A graphic design project can be viewed as a series of choices; the more informed these choices are, the stronger the resolution can be. Looking at the various research methods available to the  더 읽기…

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장르/형태: Electronic books
추가적인 물리적 형식: Print version:
Leonard, Neil.
Design research.
Lausanne, Switzerland : AVA Academia, 2012
(OCoLC)806367925
자료 유형: 문서, 인터넷 자료
문서 형식: 인터넷 자원, 컴퓨터 파일
모든 저자 / 참여자: Neil Leonard; Gavin Ambrose
ISBN: 9782940447381 2940447381 9782940447381 2940411743 9782940411740
OCLC 번호: 802058552
설명: 1 online resource (192 pages :) : illustrations (some color).
내용: Contents Introduction Chapter 1: The basics of research Why research? Getting started Primary, secondary and tertiary Key terminology Studio interview - Emily Hale Activity - Approaching research Chapter 2: Understanding context Audience and social contexts Design contexts Theoretical underpinning Studio interview - Andrew Hussey Activity - Convention Chapter 3: Planning your work The brief Audience Sources and credibility Recording and documenting Studio interview - Brian Rea Activity - Audience Chapter 4: Conducting research Audience research Market research Field-based research Process-based research Studio interview - Jane Trustram Activity - Product and customer Chapter 5: Using your findings Understanding your findings Responding to your findings Studio interview - Underware Activity - Classification Chapter 6: Presenting your findings Presenting research Completing the job Studio interview - Tanner Christensen Activity - Presenting statistics Conclusion Contacts Bibliography Index Acknowledgements Working with ethics
일련 제목: Basics graphic design, 02.
책임: Neil Leonard, Gavin Ambrose.

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In a climate where a certain six letter word search engine is fast becoming the one-stop hit for every research need, this book shows a breadth of techniques, opportunities, methodologies and 더 읽기…

 
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