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Design research : investigation for successful creative solutions

作者: Neil Leonard; Gavin Ambrose
出版商: Lausanne, Switzerland : AVA Academia, 2012.
叢書: Basics graphic design, 02.
版本/格式:   電子書 : 文獻 : 英語所有版本和格式的總覽
資料庫:WorldCat
提要:

A graphic design project can be viewed as a series of choices; the more informed these choices are, the stronger the resolution can be. Looking at the various research methods available to the  再讀一些...

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詳細書目

類型/形式: Electronic books
其他的實體格式: Print version:
Leonard, Neil.
Design research.
Lausanne, Switzerland : AVA Academia, 2012
(OCoLC)806367925
資料類型: 文獻, 網際網路資源
文件類型: 網路資源, 電腦資料
所有的作者/貢獻者: Neil Leonard; Gavin Ambrose
ISBN: 9782940447381 2940447381 9782940447381 2940411743 9782940411740
OCLC系統控制編碼: 802058552
描述: 1 online resource (192 pages :) : illustrations (some color).
内容: Contents Introduction Chapter 1: The basics of research Why research? Getting started Primary, secondary and tertiary Key terminology Studio interview - Emily Hale Activity - Approaching research Chapter 2: Understanding context Audience and social contexts Design contexts Theoretical underpinning Studio interview - Andrew Hussey Activity - Convention Chapter 3: Planning your work The brief Audience Sources and credibility Recording and documenting Studio interview - Brian Rea Activity - Audience Chapter 4: Conducting research Audience research Market research Field-based research Process-based research Studio interview - Jane Trustram Activity - Product and customer Chapter 5: Using your findings Understanding your findings Responding to your findings Studio interview - Underware Activity - Classification Chapter 6: Presenting your findings Presenting research Completing the job Studio interview - Tanner Christensen Activity - Presenting statistics Conclusion Contacts Bibliography Index Acknowledgements Working with ethics
叢書名: Basics graphic design, 02.
責任: Neil Leonard, Gavin Ambrose.

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In a climate where a certain six letter word search engine is fast becoming the one-stop hit for every research need, this book shows a breadth of techniques, opportunities, methodologies and 再讀一些...

 
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