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Distribution management

Author: Jan Wiid
Publisher: Cape Town : Juta, 2013.
Edition/Format:   Print book : English
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Jan Wiid
ISBN: 9780702197932 0702197939
OCLC Number: 826894129
Description: ix, 187 pages : illustrations ; 25 cm
Contents: Introduction to distribution channels --
Supply chain managemen --
The channel participants from a South African perspective --
Channel design and the selection of channel members --
Logistics' role in distribution --
Managing the distribution channel --
Behavioural processes in the distribution channel --
Online marketing channels.
Responsibility: Jan Wiid [editor].

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