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Do good : how designers can change the world

Author: David B Berman
Publisher: Berkeley, Calif. : AIGA : New Riders, ©2009.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"How did design help choose a president? Why are people buying houses they cannot afford? Why do U.S. car makers now struggle to compete? Why do we really have an environmental crisis? Design matters. Like never before." "Disarming the weapons of mass deception. Designers create so much of what we see, what we use, and what we experience. In this time of unprecedented environmental, social, and economic crises,  Read more...
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Genre/Form: Nonfiction
Document Type: Book
All Authors / Contributors: David B Berman
ISBN: 9780321573209 032157320X
OCLC Number: 227921823
Description: xi, 180 pages : illustrations ; 21 cm
Contents: The creative brief : disarming the weapons of mass deception. Start now ; Beyond green : a convenient lie ; Pop landscape ; The weapons : visual lies, manufactured needs ; Where the truth lies : a slippery slope ; Wine, women, and water ; Losing our senses --
The design solution : convenient truths. Why our time is the perfect time ; How to lie, how to tell the truth ; How we do good is how we do good ; Professional climate change --
The do good pledge. "What can one professional do?"
Other Titles: Do good design
Do good professional climate change
Responsibility: David B. Berman.

Abstract:

Cover title and running title: Do good design, with "design" lined through. "Professional climate change" is written under the subtitle on the cover.  Read more...

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"Do Good Design will now proudly be in the library of the Bauhaus." --Dr. Walter Prigge Bauhaus Dessau Foundation"In Yiddish, a mensch is a person of integrity and honor and it seems David Berman Read more...

 
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    schema:reviewBody ""How did design help choose a president? Why are people buying houses they cannot afford? Why do U.S. car makers now struggle to compete? Why do we really have an environmental crisis? Design matters. Like never before." "Disarming the weapons of mass deception. Designers create so much of what we see, what we use, and what we experience. In this time of unprecedented environmental, social, and economic crises, designers can choose what their young profession will be about: inventing deceptions that encourage more consumption - or helping repair the world." "Do Good is a call to action: It alerts designers to the role they play in persuading global audiences to fulfill invented needs. The book outlines a more sustainable approach to both the practice and the consumption of design. All professionals will be inspired by the message of how one industry can feel better about itself by holding onto its principles."--Jacket." ;
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