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Don't be such a scientist : talking substance in an age of style Titelvorschau
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Don't be such a scientist : talking substance in an age of style

Verfasser/in: Randy Olson
Verlag: Washington, DC : Island Press, ©2009.
Ausgabe/Format   Print book : EnglischAlle Ausgaben und Formate anzeigen
Datenbank:WorldCat
Zusammenfassung:
Is the American public really ready for science? And is the world of science ready for the American public? Scientists wear ragged clothes, forget to comb their hair, and speak in a language that even they don't understand. Or so people think. Most scientists don't care how they are perceived, but in our media-dominated age, style counts. Enter Randy Olson. Fifteen years ago, marine biologist Olson bid farewell to  Weiterlesen…
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Medientyp: Internetquelle
Dokumenttyp: Buch, Internet-Ressource
Alle Autoren: Randy Olson
ISBN: 9781597265638 1597265632
OCLC-Nummer: 286479843
Beschreibung: vii, 206 pages : illustrations ; 23 cm
Inhalt: Don't be so cerebral --
Don't be so literal minded --
Don't be such a poor storyteller --
Don't be so unlikeable --
Be the voice of science! --
Appendix 1: The sizzle frazzle --
Appendix 2: Filmmaking for scientists --
Appendix 3: Randy Olson selected filmography.
Verfasserangabe: by Randy Olson.

Abstract:

Drawing on the author's own evolution from science professor to Hollywood filmmaker, this book shares the secrets of talking substance in an age of style. It argues that the key is to stay true to  Weiterlesen…

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""Don't Be Such a Scientist" is a stinging critique, yet it's also a funny, heart-felt account of one scientist's efforts to make non-scientists care about the natural world."--Carl Zimmer "author Weiterlesen…

 
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