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E-Business intelligence : turning information into knowledge into profit

Author: Bernard Liautaud; Mark Hammond
Publisher: New York : McGraw-Hill, 2000.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:
Publisher Fact Sheet

How to leverage corporate information for reduced costs & increased profits.

Annotation

"A great roadmap for building your e-business intelligence strategies."--Bob Sanguedolce, CIO, eBay, Inc. "Textbook reading for any manager attempting to bridge the worlds of technology and business."--Andrew clyne, Vice President, Systems Development, MasterCard International. "This book demonstrates the power of harnessing and making use of information."--Rick Sherlund, Managing Director of Goldman Sachs. "Turning information into actionable knowledge is the key to electronic business success."--Judith S. Hurwitz, President & CEO Hurwitz Group, Inc. WHAT DRIVES THE INTELLIGENCE STRATEGIES OF TODAY's e-BUSINESS GIANTS? Bernard Liautaud, President and CEO of Business Objects, the world's leading provider of e-business intelligence, provides a new model for maximizing the value of information. Focusing on the three main areas of e-business intelligence - intranets, extranets, and business-to-business ecommerce - Liautaud describes cutting edge strategies for accessing, analyzing, and sharing corporate data. A vital link for companies seeking to compete in the New Information Economy, e-Business Intelligence is every manager's answer to the what, why, and how of e-business today.

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Liautaud, Bernard, 1962-
E-Business intelligence.
New York : McGraw-Hill, 2000
(DLC) 00045072
(OCoLC)44926895
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Bernard Liautaud; Mark Hammond
ISBN: 0071374604 9780071374606 9780071364782 0071364781
OCLC Number: 47010904
Description: 1 online resource (xii, 306 pages) : illustrations
Contents: The Quest for Intelligence --
The New e-Business Intelligentsia --
The New Imperative --
Fundamentals of Intelligence --
Currency of the New Economy --
Moving to Intelligence Everywhere --
The B2B Intelligence Opportunity --
Do It or Die --
The Ever-Shifting Ground --
Information Governance --
Information Dictatorship --
Information Anarchy --
Information Democracy --
Information Embassies --
Take the Test --
The Value of Information --
The Data Liability Zone: When Data Is Just a Cost --
The First Return on Information Zone: Implementing Departmental Business Intelligence --
The Enterprise Intelligence Zone: Applying Business Intelligence across Departments --
The Extended Enterprise Zone: Extending the Value of Existing Relationships through Value-Added Information Sharing --
The Information Merchandising Zone: Selling Data to New Types of Customers via Intelligent Extranets --
Data Overload --
The Inexorable Rise of Data Volumes --
The Data Silo Problem --
The Globalization Challenge --
The Data Quality Issue --
Strategies to Deal with Data Overload --
e-Business Intelligence at Work --
Questions People Ask --
The Marketing Analyst --
The Purchasing Manager --
Sources of Data --
Information Democracies --
Enterprise Business Intelligence --
Making Better Faster Decisions --
Controlling the Company's Course: Balancing the Corporate Scorecard --
Business Intelligence, Business Benefits --
Successful Strategies for Implementing an Enterprise Business Intelligence System --
Customer Intelligence --
The 360[degree] Relationship.
Other Titles: EBusiness intelligence :
Responsibility: Bernard Liautaud with Mark Hammond.

Abstract:

Focusing on the three main areas of e-business intelligence - intranets, extranets, and business-to-business e-commerce, this book describes strategies for accessing, analyzing, and sharing corporate  Read more...

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