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E-riches 2.0 : next-generation marketing strategies for making millions online

Author: Scott C Fox
Publisher: New York : American Management Association, ©2009.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:

Whether you're operating an online business or are looking to expand the Internet presence of your brick-and-mortar company, you'll need surefire marketing techniques if you want to keep your  Read more...

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Document Type: Book
All Authors / Contributors: Scott C Fox
ISBN: 9780814414620 0814414621
OCLC Number: 276334365
Description: 325 p. : ill. ; 24 cm.
Contents: Part 1 21st Century Marketing: How The Rules Have Changed --
Part 2 E-Mail: Your #1 Sales Opportunity --
Part 3 Social Media Marketing Success Strategies --
Part 4 Attracting Customers With Blogs And Microblogs --
Part 5 New Online Public Relations And Promotions Tools --
Part 6 Profiting From Online Broadcasting --
Part 7 Bonus! Pay-Per-Click Keyword And Affiliate Program Advertising Strategies --
Part 8 Your Winning Online Marketing Strategy.
Responsibility: Scott C. Fox.

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"I found that Scott Fox's" e-Riches 2.0: Next Generation Marketing Strategies for Making Millions Online" was a very thorough overview. Don't let the name scare you into thinking it's one of those Read more...

 
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