skip to content
Eco-business : a big-brand takeover of sustainability Preview this item
ClosePreview this item
Checking...

Eco-business : a big-brand takeover of sustainability

Author: Peter Dauvergne; Jane Lister
Publisher: Cambridge, Massachusetts : The MIT Press, [2013] ©2013
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:
McDonald's promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever has set a deadline of 2020 to reach 100 percent sustainable agricultural sourcing. Walmart has pledged to become carbon neutral. Today, big-brand companies seem to be making commitments that go beyond the usual "greenwashing" efforts undertaken  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy online

Links to this item

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic books
Additional Physical Format: Print version:
Dauvergne, Peter.
Eco-Business.
Cambridge, Massachusetts : MIT Press, [2013]
(DLC) 2012026833
(OCoLC)802183087
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Peter Dauvergne; Jane Lister
ISBN: 9780262313063 0262313065
OCLC Number: 830324095
Description: 1 online resource (x, 194 pages) : illustrations
Contents: The politics of "big-brand sustainability" --
The eco-business setting --
The eco-business market advantage --
Eco-business tools of supply-chain power --
The supply-chain eco-business of brand growth --
Eco-business governance.
Responsibility: Peter Dauvergne and Jane Lister.

Abstract:

McDonald's promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever has set a deadline of 2020 to reach 100 percent sustainable agricultural sourcing. Walmart has pledged to become carbon neutral. Today, big-brand companies seem to be making commitments that go beyond the usual "greenwashing" efforts undertaken largely for public relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Advocacy groups and governments are partnering with these companies, eager to reap the governance potential of eco-business efforts. But Dauvergne and Lister show that the acclaimed eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth.

Reviews

Editorial reviews

Publisher Synopsis

"Eco-Business provides a wealth of examples of the business actions of all the big players from Walmart and McDonald's through to Ikea and Unilever: if you want to know how Coca-Cola manages its Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


<http://www.worldcat.org/oclc/830324095>
library:oclcnum"830324095"
library:placeOfPublication
rdf:typeschema:Book
rdf:typeschema:MediaObject
rdf:valueUnknown value: dct
schema:about
schema:about
<http://id.worldcat.org/fast/1139739>
rdf:typeschema:Intangible
schema:name"Sustainable development--Environmental aspects."@en
schema:about
schema:about
schema:about
schema:about
schema:about
schema:bookFormatschema:EBook
schema:contributor
schema:copyrightYear"2013"
schema:creator
schema:datePublished"2013"
schema:description"The politics of "big-brand sustainability" -- The eco-business setting -- The eco-business market advantage -- Eco-business tools of supply-chain power -- The supply-chain eco-business of brand growth -- Eco-business governance."@en
schema:description"McDonald's promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever has set a deadline of 2020 to reach 100 percent sustainable agricultural sourcing. Walmart has pledged to become carbon neutral. Today, big-brand companies seem to be making commitments that go beyond the usual "greenwashing" efforts undertaken largely for public relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Advocacy groups and governments are partnering with these companies, eager to reap the governance potential of eco-business efforts. But Dauvergne and Lister show that the acclaimed eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth."@en
schema:exampleOfWork<http://worldcat.org/entity/work/id/1138248563>
schema:genre"Electronic books"@en
schema:inLanguage"en"
schema:name"Eco-business : a big-brand takeover of sustainability"@en
schema:url<http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=548166>
schema:url<http://www.jstor.org/stable/10.2307/j.ctt5vjqpt>
schema:url<http://lib.myilibrary.com?id=459679>
schema:url<http://site.ebrary.com/id/10672790>
schema:workExample
wdrs:describedby

Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.