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The Economist Publications pocket guide to advertising

Author: Sally King; Economist Publications (Firm)
Publisher: Oxford, UK ; New York, NY, USA : B. Blackwell ; London : Economist Publications, 1989.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:

A comprehensive guide to the advertising business, with over 400 key words illustrated with charts, cartoons and famous advertising old and new. The book covers such areas as new theories of  Read more...

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Genre/Form: Dictionaries
Dictionnaires anglais
Document Type: Book
All Authors / Contributors: Sally King; Economist Publications (Firm)
ISBN: 0631159487 9780631159483
OCLC Number: 18463384
Description: 216 pages : illustrations ; 23 cm
Other Titles: Pocket guide to advertising.
Responsibility: Sally King.

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Linked Data


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