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Effective fundraising for nonprofits : real-world strategies that work

Author: Ilona M Bray
Publisher: Berkeley : Nolo, 2008.
Edition/Format:   Book : English : 2nd edView all editions and formats
Database:WorldCat
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Ilona M Bray
ISBN: 9781413307481 1413307485
OCLC Number: 162502020
Notes: "Nolo's nonprofit essentials"--Cover.
Includes index.
Description: 496 pages : illustrations ; 23 cm
Contents: Your fundraising companion --
Fundraising tools --
Developing your fundraising plan --
Attracting individual supporters --
How to keep the givers giving --
Midscale and major donors --
Funds from the great beyond: bequests and planned gifts --
Special events --
Raising money through business or sales activities --
Seeking grants from foundations, corporations, and government --
Creating printed communications materials --
Designing your website to draw in donors --
Media outreach.
Responsibility: by Ilona Bray.
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