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Electronic Media, 3rd Edition

Author: Norman Medoff J Barbara Kaye
Publisher: [Place of publication not identified] : Focal Press, 2016.
Edition/Format:   eBook : Document
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Genre/Form: Electronic books
History
Additional Physical Format: Print version:
Medoff, Norman J.
Electronic media.
New York, NY : Routledge, 2016
(DLC) 2016016859
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Norman Medoff J Barbara Kaye
ISBN: 9781317448624 1317448626
OCLC Number: 1026435562
Notes: Title from content provider.
Description: 1 online resource
Contents: 1. Opting in to Today's Media 2. From Marconi to Mobile Listening 3. Television: Big Box to Flat Screen 4. Television Programming 5. The Internet 6. Up Close and Personal: Choosing Your Entertainment and Information Experience 7. Advertising 8. Tapping Into the Audience 9. Social Media: Private Conversations in Public Places 10. The Business of Entertainment and Media Ownership 11. Media Operations: Producing and Distributing Content 12. Film in a New Media World 13. Media Effects
Responsibility: Norman Medoff J. Barbara Kaye.

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Linked Data


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