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Emotional design : why we love (or hate) everyday things

Author: Donald A Norman
Publisher: New York : Basic Books, 2005.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
Every time we encounter an object, our reaction is determined not only by how well it works, but by how good it looks to us, and by the self-image, loyalty and even nostalgia it evokes in us.
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Donald A Norman
ISBN: 0465051367 9780465051366 0465051359 9780465051359
OCLC Number: 254793649
Description: XII, 257 Seiten : Illustrationen
Responsibility: Donald A. Norman.
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Abstract:

Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that

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"The book pops with fresh paradigms, applying scientific rigor to our romance with the inanimate. You'll never see housewares the same way again."

 
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