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Empowering the market economy through innovation and entrepreneurship

Author: A Coskun Samli
Publisher: New York : Palgrave Macmillan, 2016.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This book argues that the strength of our dynamic society is a market economy, which functions well only if positive and constructive marketing practices are performed. It offers innovative alternatives for achieving economic progress and outlines strategies to create conditions for equal opportunity. The American economy has transitioned from a "survival of the fittest" to "survival of the fattest" mentality,  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Samli, A. Coskun.
Empowering the market economy through innovation and entrepreneurship.
New York : Palgrave Macmillan, 2016
(DLC) 2016938704
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: A Coskun Samli
ISBN: 9781137558275 113755827X 1137564210 9781137564214
OCLC Number: 948286084
Description: 1 online resource
Contents: Introduction: When Does Potential Become A Deficit? --
Chapter 1: Older Societies are Controlled by Bureaucracies --
Chapter 2: Just What Is Blocking Progress? --
Chapter 3: No Progress Without Innovation --
Chapter 4: How Do We Create An Innovation Culture? --
Chapter 5: Cultivating Critical Thinking --
Chapter 6: The Needed Entrepreneurial Culture --
Chapter 7: Radicalism Is The Main Mover --
Chapter 8: Sustainability Is Dealing With The Long-Run --
Chapter 9: Sustainability Can Be Very Profitable --
Chapter 10: From Imagination to Innovation --
Chapter 11: Quality of Life is Enhanced by Radical Innovations --
Chapter 12: Without A Major Education Base Progress Is Not Possible --
Chapter 13: An Organization Or A Society Needs Leadership --
Chapter 14: Progressive Orientation Does Not Happen Naturally --
Chapter 15: Progressive Capitalism Need Not To Implode.
Responsibility: A. Coskun Samli.

Abstract:

This book argues that the strength of our dynamic society is a market economy, which functions well only if positive and constructive marketing practices are performed.  Read more...

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