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En temps réel : s'ouvrir au client toujours plus exigeant

Author: Regis McKenna
Publisher: Paris : Village mondial, 1998.
Series: Marketing.
Edition/Format:   Book : French
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Regis McKenna
ISBN: 2842110323 9782842110321
OCLC Number: 39101342
Notes: Trad. de : "Real time". Contient une liste de sites web.
Description: 221 p. : ill. ; 24 cm.
Series Title: Marketing.
Other Titles: Real time.
S'ouvrir au client toujours plus exigeant
Responsibility: regis Mckenna ; trad. de l'américain par Marie-France Pavillet.
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