skip to content
The entrepreneur's guide to advertising Preview this item
ClosePreview this item
Checking...

The entrepreneur's guide to advertising

Author: James R Ogden; Scott Rarick
Publisher: Santa Barbara, Calif. : ABC-CLIO, ©2009.
Series: The entrepreneur's guide
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:

Two experts show entrepreneurs how to execute advertising campaigns and maintain a unified message when advertising and communicating with customers.

Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy online

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic books
Additional Physical Format: Print version:
Ogden, James R.
Entrepreneur's guide to advertising.
Santa Barbara, Calif. : ABC-CLIO, ©2009
(DLC) 2009034154
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: James R Ogden; Scott Rarick
ISBN: 9780313365836 0313365830
OCLC Number: 646620677
Description: 1 online resource (xvii, 122 pages).
Series Title: The entrepreneur's guide
Responsibility: James R. Ogden and Scott Rarick.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/646620677> # The entrepreneur's guide to advertising
    a schema:Book, schema:CreativeWork, schema:MediaObject ;
    library:oclcnum "646620677" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/cau> ;
    library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/316122733#Place/santa_barbara_calif> ; # Santa Barbara, Calif.
    schema:about <http://experiment.worldcat.org/entity/work/data/316122733#Topic/marketing_management> ; # Marketing--Management
    schema:about <http://id.loc.gov/authorities/subjects/sh85001144> ; # Advertising--Management
    schema:about <http://experiment.worldcat.org/entity/work/data/316122733#Topic/small_business> ; # Small business
    schema:about <http://id.loc.gov/authorities/subjects/sh85081339> ; # Marketing--Management
    schema:about <http://experiment.worldcat.org/entity/work/data/316122733#Topic/advertising_management> ; # Advertising--Management
    schema:about <http://experiment.worldcat.org/entity/work/data/316122733#Topic/entrepreneurship> ; # Entrepreneurship
    schema:about <http://dewey.info/class/659.1/e22/> ;
    schema:bookFormat schema:EBook ;
    schema:contributor <http://viaf.org/viaf/96741468> ; # Scott Rarick
    schema:copyrightYear "2009" ;
    schema:creator <http://viaf.org/viaf/274647078> ; # James R. Ogden
    schema:datePublished "2009" ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/316122733> ;
    schema:genre "Electronic books"@en ;
    schema:inLanguage "en" ;
    schema:isPartOf <http://experiment.worldcat.org/entity/work/data/316122733#Series/the_entrepreneur_s_guide> ; # The entrepreneur's guide
    schema:isSimilarTo <http://worldcat.org/entity/work/data/316122733#CreativeWork/entrepreneur_s_guide_to_advertising> ;
    schema:name "The entrepreneur's guide to advertising"@en ;
    schema:productID "646620677" ;
    schema:publication <http://www.worldcat.org/title/-/oclc/646620677#PublicationEvent/santa_barbara_calif_abc_clio_2009> ;
    schema:publisher <http://experiment.worldcat.org/entity/work/data/316122733#Agent/abc_clio> ; # ABC-CLIO
    schema:url <http://www.myilibrary.com?id=249210> ;
    schema:url <http://site.ebrary.com/id/10369966> ;
    schema:url <http://www.myilibrary.com?id=249210&ref=toc> ;
    schema:workExample <http://worldcat.org/isbn/9780313365836> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/646620677> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/316122733#Place/santa_barbara_calif> # Santa Barbara, Calif.
    a schema:Place ;
    schema:name "Santa Barbara, Calif." ;
    .

<http://experiment.worldcat.org/entity/work/data/316122733#Series/the_entrepreneur_s_guide> # The entrepreneur's guide
    a bgn:PublicationSeries ;
    schema:hasPart <http://www.worldcat.org/oclc/646620677> ; # The entrepreneur's guide to advertising
    schema:name "The entrepreneur's guide" ;
    .

<http://experiment.worldcat.org/entity/work/data/316122733#Topic/advertising_management> # Advertising--Management
    a schema:Intangible ;
    schema:name "Advertising--Management"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/316122733#Topic/marketing_management> # Marketing--Management
    a schema:Intangible ;
    schema:name "Marketing--Management"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh85001144> # Advertising--Management
    a schema:Intangible ;
    schema:name "Advertising--Management"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh85081339> # Marketing--Management
    a schema:Intangible ;
    schema:name "Marketing--Management"@en ;
    .

<http://viaf.org/viaf/274647078> # James R. Ogden
    a schema:Person ;
    schema:familyName "Ogden" ;
    schema:givenName "James R." ;
    schema:name "James R. Ogden" ;
    .

<http://viaf.org/viaf/96741468> # Scott Rarick
    a schema:Person ;
    schema:familyName "Rarick" ;
    schema:givenName "Scott" ;
    schema:name "Scott Rarick" ;
    .

<http://worldcat.org/entity/work/data/316122733#CreativeWork/entrepreneur_s_guide_to_advertising>
    a schema:CreativeWork ;
    rdfs:label "Entrepreneur's guide to advertising." ;
    schema:description "Print version:" ;
    schema:isSimilarTo <http://www.worldcat.org/oclc/646620677> ; # The entrepreneur's guide to advertising
    .

<http://worldcat.org/isbn/9780313365836>
    a schema:ProductModel ;
    schema:isbn "0313365830" ;
    schema:isbn "9780313365836" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.