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Entrepreneurship : theory, process, practice

Author: Donald F Kuratko
Publisher: Boston, MA : Cengage Learning, [2017] ©2017.
Edition/Format:   Print book : English : Tenth editionView all editions and formats
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Genre/Form: Textbooks
Document Type: Book
All Authors / Contributors: Donald F Kuratko
ISBN: 1305576241 9781305576247
OCLC Number: 947778532
Description: xxxi, 465 pages : color illustrations ; 29 cm
Contents: Part 1: The entrepreneurial mind-set in the twenty-first century. Entrepreneurship : evolutionary development - revolutionary impact ; The entrepreneurial mind-set in individuals : cognition and ethics ; The entrepreneurial mind-set in organizations : corporate entrepreneurship ; Social entrepreneurship and the global environment for entrepreneurship --
Part 2: Initiating entrepreneurial ventures. Innovation : the creative pursuit of ideas ; Assessment of entrepreneurial opportunities ; Pathways to entrepreneurial ventures ; Sources of capital for entrepreneurs --
Part 3: Developing the entrepreneurial plan. Legal challenges for entrepreneurial ventures ; Marketing challenges for entrepreneurial ventures ; Financial preparation for entrepreneurial ventures ; Developing an effective business plan --
Part 4: Growth strategies for entrepreneurial ventures. Strategic entrepreneurial growth ; Valuation of entrepreneurial ventures ; Harvesting the entrepreneurial venture --
Glossary.
Responsibility: Donald F. Kuratko.

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