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Events Exposed : Managing and Designing Special Events

Author: Lena Malouf
Publisher: Hoboken : John Wiley & Sons, 2012.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
From business essentials to design inspiration, the secrets to events industry success. Author Lena Malouf is a renowned expert in the special events industry. She has won countless accolades for her work, including a recent Lifetime Achievement Award from The Special Event, and has served in major leadership positions in several industry organizations, including as International President of the International  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Malouf, Lena.
Events Exposed : Managing and Designing Special Events.
Hoboken : John Wiley & Sons, ©2012
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Lena Malouf
ISBN: 9781118110362 1118110366
OCLC Number: 778338929
Description: 1 online resource (450 pages) : illustrations
Contents: Part One : All About Business. You and the Events Business ; Develop Your Strategy ; Meet the Client ; Build the Business ; Venue Essentials ; Manage the Money ; Present the Proposal ; The Event Cabinet --
Part Two : All About Design. Tabletops and Other Decor Props ; Creative Event Concepts ; Burst into Weddings --
Appendix : Understanding Our Clients and Staff Better : Four Behavioral Styles.
Responsibility: Lena Malouf.

Abstract:

From business essentials to design inspiration, the secrets to events industry success Author Lena Malouf is a renowned expert in the special events industry.  Read more...

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